Love Always Baby Boutique is an Australian baby shop offering quality clothing and accessories at reasonable prices. The brand connects with mums in their 20s and 30s who value comfort, care, and simplicity.
We refined and updated the existing Love Always Baby Boutique logo. The goal was to improve consistency, balance the layout, and prepare the logo for flexible use across print and digital platforms. The new logo suite includes clear variations that suit different formats and backgrounds.
The client’s original logo had multiple colour versions that created inconsistency across platforms. We started by reviewing all versions to identify the strongest elements to retain. We adjusted spacing, alignment, colours, and layout to make the design more balanced and visually stable. The typography was cleaned up for clarity at smaller sizes, and the coral pink-orange tone was refined to match the brand palette.
We then created a complete logo suite designed for flexibility and consistency.
Primary logo
Horizontal and stacked layouts
Monochrome and reversed colour versions
Files for web, print, and social media
What we delivered:
Refined Logo Design
Updated Layout and Alignment
Consistent Colour System
Complete Logo Suite
Files Optimised for Web and Print
A consistent logo suite helps a brand look professional in every setting. Cleaning up layout, colour, and spacing gives the design balance and flexibility across all uses.